Every company needs to make audience aware of their products, and before we design & develop a website we have a meeting with the organization and try to identify its strategic goals for the website, understand its key audience and their needs, its positioning and main competitors in the industry. We have a discussion with the client and his group of experts; analyze the data given to us, collect all other necessary information needed before we start the design and layout structure, content creation, brand development strategy in our next phase.
Defining the scope of the project is a critical step. One of the most common frustrations with Web projects is its scope and timeline. By creating a well-defined project scope plan that outlines specific activities and deliverables, along with specific timelines, you will be able to clearly set expectations for your clients. We regularly keep tracking Web projects through our own system to keep in track with the timeline and completion of the project. At Krung-Tech we build charts online a visual reference for the team, showing the timeframe of each step and the dependencies between steps. We are also in touch with our clients and also involve them which helps to create accountability between the Web team and the client (which could be an outside client or simply your boss), letting the client and the team know that the delivery schedule is dependent on everyone hitting their marks; if someone misses a date by a day, the schedule shifts by a day.
Wireframes and Site Architecture
Site architecture includes the sitemap and wireframes of pages. Creating the sitemap ensures that you’ve considered all the key pages in the site, showing their relationship to each other and defining how the sties overall navigation should be structured. Wireframes provide a detailed view of the content that will appear on each page. Although they do not show any actual design elements, the wireframes provide a guide for defining content hierarchy on the page.
Once the blueprint for the site has been defined through the creation of the sitemap and wireframes, the next step is to create a visual style. The overall visual style will most likely be determined by the visual brand of the organization; the goal being to connect the Web with all other forms of the organization’s communications. The organization’s brand plays an important role in this part of the process, as designers will want to visually convey key brand perceptual Image doesn’t suit so please replace the image. ideas within the design. Make every page with the idea of reflecting the objective and style of the organization.
With designs approved, it’s time to flesh out the design of the pages, develop new content and refine old content, create videos, slideshows, podcasts and other media that will appear on the site as well as start to build out the HTML and CSS of the site. Great content reflects on the quality of the website. Like they always say “Content is King” which is a true saying in any form of digital platforms.
Before the site is launched, it will be placed on a production server where only internal audiences and anyone who you share the link with can view it. Testing of the site is very important for small and big issues that need to be addressed before the site goes live. There is nothing that erodes a brand more than a site that doesn’t function properly or that has misspellings or broken design elements. At this stage the site will need to be reviewed on multiple browsers (Chrome, Firefox, Safari, and Internet-Explorer) and multiple devices (laptops, tablets, and mobile) to see if and where breaks occur and solve it.
Last and most important phase, the reason behind the project, It’s ready, done about to go live. All the efforts strategies and designs and content have been added and are ready for the users to see the company business online and try its products and services. You’ve tested the site, had it reviewed and approved by the Company owners, and you’re ready to launch. But once the site is launched, the project isn’t over — you should be prepared to address feedback from users adapting to the new site. Expect to make some immediate changes to the site, such as fixing broken links, editing copy and making adjustments. The Web is a fluid medium that changes on a daily, if not hourly basis — change is inevitable and online Presence is always important.
Websites are living, breathing entities and need constant care and maintenance. Updating content, making changes to the backend and fixing broken links are all in a day’s work. All of these phases are critical to the Web design process. But the thread that runs through the process is strategy: the desire to achieve a goal, to move the business forward, to prosper in a competitive environment.